Friday 11 April 2008

More...

Further development below. These three are a set, and it would give the company the choice between the colour logo, or one of the two black and white ones, depending on the use.

Black and White LogoColour Logo











Reversed Out Logo

3 comments:

Suzanne Hullah said...

Hi Tom,

Of the three colour schemes you gone for, I like the second and third ones - the third one especially. I think its only personal dislike towards the colours in the first one that makes me not like it.

The third one would look great on any colour background (except grey of course) but then you could use the white one for this. Therefore you could use both and state in your style guide where they would be used.

Great work, keep it up! :)

Tom Smith said...

Sue, the idea was to have all three as different alternatives, depending on the use. The colour one would be used for colour documents, whereas the black and white ones would be used where colour isn't available, and the reversed out one gives another extra choice.

Andrew said...

I'm very pleased you've kept developing your ideas, at first it looked exactly like 'The Gadget Show' logo, and I was worried you were going to stick with this and lose some key brand recognition. Nevermind getting into maybe a copyright scuffle over the actual design of your logo, remember these shapes will of been copyrighted by them long before now.

I do actually quite like your logo at the moment, as I've mentioned on a few other posts I think going down the 'emitting rays' line was abit too obvious. Though with some very good finishing off I think you've come out with a decent logo, due to your freehand/illustrator skills when making it.

But still keep developing and finding new things to work on, and with hopefully pushing your work even further.